The Guardian: debate tactics explained by former top Tory aides
https://www.theguardian.com/politics/2017/may/29/may-v-corbyn-debate-tactics-explained-by-former-top-tory-aides
The Times: Election 2019 New media shapes an old message
https://www.thetimes.co.uk/article/election-2019-new-media-shapes-an-old-message-kgbmr6dsk
Trafalgar on the need for May to Get Brexit off Front Pages
https://www.youtube.com/watch?v=VgKBcV30EuY
The Times: The art of PMQs (it helps if the opposition text you ideas)
https://www.thetimes.co.uk/article/the-art-of-pmqs-it-helps-if-the-opposition-text-you-ideas-kh8wgmnqr